Key Points

  • A QR code bridges the gap between the physical real world and an online destination
  • Most important thing is to control the destination of the QR code
  • Watch out for QR code generators that go through their own site as an intermediary
  • You can create a QR code to an address on your own website and then change what happens afterwards (using redirects etc)

Tools & Resources

Chat GPT Prompt

Create a QR code for this URL: https://training.websitedoctor.com/qr-codes/

Use a fill colour of #103a65 and back color of white

Ideas for QR Code Use

Examples of QR Codes in Real World

1. Digital Menus

Customers can scan to view your menu on their devices, reducing physical contact and printing costs.

2. Contactless Payments

Enable customers to pay by scanning the QR code, making transactions faster and safer.

3. Social Media Links

Direct customers to your social media pages to increase followers and engagement.

4. Wi-Fi Access

Provide easy Wi-Fi access by letting customers scan the QR code instead of typing passwords.

5. Promotions and Discounts

Share QR codes offering special deals, encouraging repeat visits and customer loyalty.

6. Loyalty Programs

Customers can join your loyalty program or check their rewards by scanning a QR code.

7. Event Information

Advertise events and allow customers to easily access event details and RSVP by scanning the code.

8. Product Information

Provide detailed product information, including usage instructions or ingredients, through a quick scan.

9. Customer Feedback

Link to a feedback form to gather valuable customer insights and improve your services.

10. Business Hours

Update and share your business hours in real-time, ensuring your customers always have accurate information.

11. Health and Safety Measures

Communicate your business’s health and safety protocols to reassure and inform customers.

12. Table Reservations

Allow customers to make table reservations by scanning a QR code, streamlining the booking process.

13. Online Reviews

Direct satisfied customers to review platforms, enhancing your business’s online reputation.

14. Virtual Tours

Offer virtual tours of your business premises or products, providing an immersive experience.

15. Instructional Videos

Link to how-to videos or tutorials related to your products or services, adding value for customers.

16. Job Postings

Advertise job openings and allow prospective employees to apply by scanning the QR code.

17. Environmental Initiatives

Showcase your business’s environmental efforts and initiatives, building a positive brand image.

18. Community Projects

Engage customers with your community involvement and projects, fostering local support and goodwill.

19. Email List Sign-Up

Grow your email list by making it easy for customers to sign up for newsletters and updates.

20. Emergency Contacts

Provide quick access to emergency contact information, ensuring safety and preparedness.